By Latasha Ngwube
Vlisco Nigeria was pleased to host designers, stylists, bloggers and influencers at the boutique store in Ikeja City Mall. The lunch event started off with Adaeze Alilonu, Marketing Manager Vlisco sensitizing guests on how to spot the original wax so that they, in turn, sensitize lovers and customers of the brand. The private lunch event was a two-hour interactive event that encouraged guests to give feedback about the brand and to experience the premium retail experience at the store, Guests networked, shopped and had a good time.
The event ended with the announcement of the Vlisco Fashion Fund. This is an initiative to support new/upcoming designers with the tools of the trade which will include a monetary win, equipment, training and mentoring opportunities in a very competitive process. The Connoisseurs of style event are regular events that host and celebrate Vlisco clients and friends.