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Retail giant, Target debuts in house fashion collection

By Sewe Ishola,

Retail giant, Target has expanded their fashion offerings with their own in-house line of shoes, accessories, and apparel for women called A New Day, or A.N.D.

The collection is trendy but still retains some simplicity.

According to  the executive vice president and chief merchandising officer for Target, Mark Tritton; “The brand includes a mix of fashion-forward pieces and updated basics for a great value, truly embodying the modern Tar-zhay.” 

The new collection includes a blue pinstripe button-down with cha-cha sleeves that could easily go from the office to Sunday brunch—and the glen plaid suiting and tie-front trousers among others.

Prices are in Target’s usual (and very doable) range and 100 of the styles will be available in sizes X to 4X and 14W to 26W.

Here’s a preview a few of the looks below:

Cherry Red Sweater

Photo credits: Essence

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