By Yemisi Suleiman
In recent years, African designers have occupied a prominent space in the world of men’s suits. While this may be a complex terrain, considering the technicalities of formal menswear, more bespoke brands are coming on board. However, only a few brands have pulled it off successfully. Doing so with a flair that evokes passion and finesse. Midetush Bespoke is one of them, and its Spring Summer ‘24 collection tagged, ‘Sartorial Elegance’ stays true to this meaning.
The collection reflects how global cultural trends have influenced the infusion of a laidback vibe to traditional suits. It features varicoloured suit pieces that accentuate the brand’s attention to detail and excellence. Each piece is a deliberate attempt at integrating functionality with style, using sustainable fabrics that prioritize individual style expressions and love for personal belongings. Hence, the inclusion of practical detailing, such as pockets for housing lightweight gadgets and items. Beyond the functional value of the suits, Midetush Bespoke explores the boundless creativity that ultra-modern style affords fashion enthusiasts. The Sartorial Elegance collection incorporates a colour palette that further singles out the pieces as non-pareil works of art.
The hybrid colour choice- muted and bold, adds vibrancy to the business-oriented look of the collection. In essence, the colour choice portrays the thought process of Olumide Oyewunmi, Creative Director of Midetush Bespoke, and his dedication to craftsmanship and creativity. It enhances the overall appeal of the collection, making it stand out in the realm of men’s fashion. Thus, one can tell this collection was birthed from a place of research and thoughtful construction. Everything, from the texture to the fabric detailing, patterns, and accessories, stays in sync and complements one another. The navy single-breasted notch lapel jacket combined with ivory belt-less pants, sea green double-breasted jacket combined with black pants, grey trench coat combined with sea green pants and metallic grey jacket combined with navy pants. Every look displays intentionality in coordination.
Each look in the collection portrays the dexterity of sartorial elegance. It’s a visual prod for debonair fashion enthusiasts to adopt staples with clean lines, cohesive colours, and timeless pieces for a flattering silhouette. Although the collection has a limited size range, it is a massive improvement from Midetush Bespoke’s past works. From the lookbook’s theme to the construction of the pieces, one can infer the message Oyewunmi seems to pass: Suits don’t have to be monotonous. So, embrace neutral and bold-coloured jackets in your wardrobe and punctuate your looks with accessories because this is how they all come together.