The World Is Going Ethnic
Once seen as the fabric for the old and locals, African prints have since metamorphosed into a global brand with significant presence on the runway at fashion shows all over the world. Thanks to creative and ambitious Nigerian and other African designers with visionary minds, who were ready and eager to put African fashion on the international map, a feat which has been achieved over the years.
Today, the African print has proven to be so versatile that it is now recognized on the international fashion scene, with designers like Burbbery, Gattinoni and Gwen Stefani amongst others, incorporating it in their designs.
A number of celebrities have also been spotted in Ankara ensembles on red carpets at home and globally. This development, has led to a change in the general perception of the Ankara fabric worldwide. To many, the Ankara fabric has become a wardrobe staple already, while elegant creativity of the designers has made it a preferred choice of the rich and celebrities.
No doubt, the once cheap African fabric, has undergone a magical transformation from cultural attire to a glamorous wardrobe must-have and right now, the spotlight is on Africa.
By Yemisi Suleiman