”Toke’s book hurt my brand”, Fitness coach, Maje Ayida opens up
By Patricia Uyeh
Maje Ayida, the estranged husband of media personality, Toke Makinwa, in a recent interview, revealed that the book, ”On Becoming” telling Makinwa’s struggles in their relationship and marriage and the roles he played, ”rubbished his brand”
Though he declined to speak about the Defamation lawsuit he issued against his ex-wife, the fitness coach made it clear that his brand has suffered severe damage and public ridicule.
He was quoted saying: .
“People tend to form a perception of you from what they read or hear about you. Having those kinds of things written about me and circulating in the public domain has definitely hurt my brand, though it’s hard to quantify the kind of impact it has had.
“However, I concentrate my energy on doing good work and letting it speak for me.”
On whether there would be a possible reconciliation with his ex-wife, Toke, he said, “I’m not at liberty to discuss that.”
Photo credit: Pulse