Fashion Blogger, Ivy Ekong launches stunning new collection
By Rita Chioma
Fashion influencer, Ivy Ekong is out with her debut collection.
Having established herself as a fashion expert with her widely read fashion blog, Ivy draws upon her lifelong love of all things fashion to create a collection which is at once fashion-forward and utterly timeless.
With items to suit every body type, she has crafted her collection with the needs and wants of today’s modern, fashion-loving woman and those who want to give fashion a try in mind.
According to the excited new designer and former beauty Queen “It was really just for me at first, and I later changed it to accomodate every woman out there who wants to wear good quality clothings at an affordable price,”
“All our pieces were designed for that girl, who’s got curves, and who doesn’t have curves but wants to feel like she’s got curves when she wears an outfit. I had a very feminine idea in mind.”
Ivy’s fashion credentials are formidable; from her early experiences as an ex beauty queen (Face of Esan), high fashion model and a stylist, to the establishment of her bespoke styling and image consultancy company and fashion blog.
The new collection comprises of an elegant neutral colour palette, with plans to add more variety as the business progresses.
As a wife and mother to two lovely girls, female empowerment is high on Ivy ‘s list of priorities when designing. She empowers women through the t-shirts and clothing she designs.
The brand is sexy , high quality clothing, and very affordable, which is hard to find these days.
Ivy captures her expectations in the sentence “We’ve tried to create a balance so that every woman and girl can feel confident in our collection which enhances their beauty. When I was designing the T-shirts, I had women who have experienced bullying in one way or the other in mind.’’ I hope they can see themselves as beautiful in my collection.
See some looks from her collections below:
Her flagship collection on her new online store is a woman’s heaven.