Beyoncé and Adidas have reportedly decided to end their five-year creative partnership. The global superstar and the sports brand entered into a partnership in 2018 when ...

Adidas, the German sportswear giant, reviewed its partnership with Kanye West on Friday, after the US rapstar sparked outrage by wearing a “White Lives Matter” T-shirt ...

Few months after dumping North London club, Arsenal to become a Manchester United fan, billionaire daughter, DJ Cuppy is already making waves with the Red Devils. ...

By Sewe Ishola Model Kendall Jenner is now officially a member of the Adidas family as becomes their newest ambassador. The 21-year-old model joined big names like Pharrell, Karlie Kloss and Hannah Bronfman. The ...

By Rita Chioma Just a while ago, Blac Chyna claimed Adidas shoe company approached her for an endorsement deal, but the company has denied such claims. ...

Lately sneakers have become the new cool. We have seen them worn with fabulous gowns on the red carpet, runway, other social events, and even to ...