By Yemisi Suleiman

The city of Abuja welcomed the world-renowned luxury living Italian brand Alter Ego Private Atelier to the Federal Capital Territory, as it opened its first African showroom to discerning guests last Thursday in Abuja. A global brand that is the ultimate response to sophisticated lifestyle inquiries and interpretations for royal families, international business elite, top officials and trendsetters across Europe, its arrival in Abuja the seat of power, is in line with the brands  penchant for providing ultimate luxury for VIPs.
Recalling why it’s opening in Abuja, luxury expert and CEO of Alter Ego Project Group Julia D. Lantieri said it was an idea that eventually clicked when the potential of the African market was revealed to her by CEO of the Abuja-based Black Pelican Ltd Michael Owolabi.
Julia D. Lantieri revealed the brand’s high luxury offerings of bespoke interiors, travelling cases, high technology and defined items it had been presenting in Italy, France, Monaco, Croatia, the Great Britain and Russia since inception.  She informed that this recent collaboration for the Nigerian market, in the area of lifestyle solutions will offer perfection, exquisite style and elegance. It also promises exclusivity, which is already synonymous with Abuja residents, and the Alter Ego brand that is known for creating personified luxury environments including Alchymia’s high-end interiors and bespoke art objects.
The event was witnessed by top personalities from different sectors of the economy including Bola Shagaya, Julius Rone, Ben Akabueze, Laura Olivari, Admiral Joe Aikhomu (Rtd), Pastor Ituah Ighodalo, amongst  others.
Here are faces at the event.