Billionaire’s daughter, DJ Cuppy, born Florence Ifeoluwa Otedola) has officially become the Maybelline New York family brand ambassador as the ‘Maybelline It Girl’ for Nigeria and Ghana. This is following her recent endorsement with Samsung Mobile.

Cuppy joins an impressive lineup of international ‘IT GIRLS’ who have helped shape the identity of the iconic Maybelline New York brand.

“Cuppy embodies the determination, passion, and dream of making it happen in New York City,” said Sekou Coulibaly, Managing Director, L’Oréal West Africa.

Speaking on her endorsement, DJ Cuppy said:

“As a young African female, it is an honour for me to be able to represent and join the Maybelline New York family! As a teenager, Maybelline was my first ever makeup purchase,” said Cuppy. “It is exciting to be a voice for not only myself but for every other young girl who wants to feel appreciated and valued in their various communities. We are strong, beautiful and capable of exceeding expectations and that to me is what Maybelline stands for. I could not be prouder to represent them and make it happen.”