By Josephine Agbonkhese

For years, skincare was marketed primarily to women, while many men were encouraged to believe that washing their face with soap and water was enough. Today, however, men’s skincare has become a booming industry, with products promising everything from clearer skin to a younger appearance.

As a result, more men are embracing skincare, driven by greater awareness, social media, and a growing market of products designed specifically for them. But with so much information available, it can be difficult to separate genuine skincare advice from clever marketing and viral trends.
So, what’s fact, and what’s just a fad? Let’s break it down.

Fact #1: Men’s Skin Has Different Needs
Men’s skin is generally thicker and produces more oil than women’s because of higher testosterone levels. This means men are often more prone to oily skin, enlarged pores, acne, and shaving-related irritation.
Verdict: Fact
A skincare routine should be tailored to your skin type rather than your gender. Oily, dry, combination, and sensitive skin all require different approaches.

Fad #1: You Need a “Men’s” Skincare Line
Many brands market products exclusively for men, often using masculine packaging, fragrances, and branding. This implies most skincare ingredients work based on gender. A moisturiser or cleanser will be automatically more effective because it’s labeled “for men.”
Verdict: Fad
Choose products based on your skin concerns and ingredients—not the marketing.

Fact #2: Sunscreen Is Essential
One of the leading causes of premature skin aging is sun exposure. Ultraviolet (UV) rays also increase the risk of skin cancer.
Using sunscreen every day helps prevent wrinkles, dark spots, and sun damage.
Verdict: Fact
A broad-spectrum sunscreen with SPF 30 or higher should be part of every man’s morning routine.

Fad #2: The More Products You Use, the Better
Social media is filled with influencers showing off complicated skincare routines involving 10 or more products. This implies, therefore, that these routines are necessary for healthy skin.
Verdict: Fad
A simple routine of cleanser, moisturiser, and sunscreen is enough for most people.

Fact #3: Shaving Affects Skin Health
Regular shaving can lead to razor burn, cuts, ingrown hairs, and skin irritation. Using a gentle cleanser, shaving cream, and a soothing moisturiser after shaving helps protect the skin barrier.
Verdict: Fact
Proper shaving habits are an important part of men’s skincare.

Fad #3: Natural Ingredients Are Always Better
Many people believe that if a product is “natural,” it must be safer or more effective.
Verdict: Fad
Natural doesn’t always mean better. Effectiveness depends on the ingredient and formulation. In fact, some natural ingredients like essential oils or citrus extracts can sometimes irritate sensitive skin.

Fact #4: Healthy Lifestyle Choices Improve Your Skin
Good skincare doesn’t stop with creams and cleansers.
Eating a balanced diet, staying hydrated, exercising regularly, managing stress, and getting enough sleep all contribute to healthier-looking skin.
Verdict: Fact
Healthy skin starts from the inside out.

Fad #4: Expensive Products Work Better
Luxury skincare products often come with premium price tags, but cost doesn’t always reflect effectiveness.
Many affordable products contain the same active ingredients found in high-end brands.
Verdict: Fad
Read ingredient labels instead of assuming that a higher price means better results.

Fact #5: Consistency Matters More Than Perfection
Many people expect overnight results after using a new skincare product.
In reality, skin takes time to renew itself. Most products require several weeks of consistent use before noticeable improvements appear.
Verdict: Fact
Consistency beats constantly switching products.

Fad #5: Skincare Is Only for Older Men
Some believe skincare only becomes necessary once wrinkles appear.
The truth is that preventive skincare is far more effective than trying to reverse years of damage.
Verdict: Fad
Starting a simple skincare routine in your twenties or thirties can help maintain healthier skin for years to come.