ADM Project Expresses Art in New Capsule Collection
By Josephine Agbonkhese
African Designers Mall, ADM, has unveiled a new art-inspired range of designs under its ADM Project.
Dubbed the Capsule Collection, each piece features a hand-painted art, which, according to the Artistic Director/Founder, ADM, Ebele Udoh Grant-Ezeronye, was done by a Nigerian creative artists.
The hand-painted art on each collection, according to her, represents two and seven different faces speaking with one voice and one goal to fight for the human rights, ignoring our respective ethnicity, religion, status, sex, beliefs and backgrounds.
“More than ever, this art representation symbolises the awakening of our generation. It’s an exclusive four-piece collection specially made for this season. This collection was inspired by recent happenings in our country.
“The idea behind incorporating hand-painted arts designed by Nigerian creative artists is to ensure we collaborate, highlight and empower these talents; and hence, improve their standard of living,” Grant-Ezeronye said.
She noted that the collection is meant for every woman who is standing up to fight for a good cause ignoring, all differences.